We all have a story about a particularly bad moment fuelled by gin, don’t we? I legit lose my mind after a few too many. I swear it’s like I’m possessed. I’ll also gladly spend £20+ on a double if it means it comes in a crystal goblet with edible flowers and pretty garnishes. That’s the true craze…
We have Prince William of Orange to thank for our seemingly new found addiction to this spirit. He brought genever to Britain in 1688 which at the time was the Netherlands liquor of choice, quasi-medicinal and fondly known as “Dutch courage”. Long story short the new Dutch King was a tad lax in the rules surrounding distilling genever and soon absolutely anyone could distill their own and sell it! Unlike beers and ales, the sale of gin wasn’t regulated and soon gin-shops were serving the public around the clock. The drink quickly fell from a drink of the Upper classes to the cheapest drink in town, synonymous with poverty, thievery, prostitution, and violence. The lack of any distilling regulation led to cheaper substitutes for juniper being added, turpentine, sulphuric acid, gin became an elixir for the poor and desperate. Thus the Gin Craze was born. It was only in the 18th century when the gin craze was finally wrestled under control and soon London dry gin began to be developed and with it, the g&t was born.
From mother’s ruin to modern tipple, the UK is now awash with gin bars, gin-vent calenders, gin hotels and even gin inspired perfumes. Gin has seen a huge revival and you can’t even walk into your local Wetherspoons nowadays without being confronted with around 30 different variations of the quintessentially British tipple. The resurgence of this spirit is accredited to Bombay Sapphire. Vodka was the spirit of choice for most bartenders until Bombay Sapphire’s floral gin showed up and in a striking blue bottle to boot. Sipsmith and Hendricks distillery shortly followed and each one of them are today household names.
Today you will find gins containing anything from lavender, cucumber, rhubarb or rose to the more unusual tobacco, tea or kelp! In an Instagram obsessed world, gin is the perfect drink. The addition of botanicals, edible flowers, and even glitter all stacked into a beautiful goblet shaped glass – its no wonder that gin sales soured in 2018 to a whopping £1.5 billion.
Drinks trends tend to come and go but long may this gin trend continue! To help you all along with your modern day ‘Gin Craze’ here are a few of my fave picks!
In case you hadn’t noticed I am a huge fan of a good old-fashioned London dry. The folks at Little Bird have knocked it out of the park with this one. A recipe of pink-grapefruit, orange peel and ginger & seven more unnamed botanicals. This spirit is a true London gin too! It’s distilled in Peckham. If that isn’t enough to twist your arm then just take one look at the bottle, the gorgeous pinup ‘Miss Ginger’ is inspired by the work of Alberto Vargas who began painting pin-ups for Esquire Magazine. Definitely a bottle for the front of the shelf.
Serve with: Fever Tree Mediterranean Tonic and a slice of pink grapefruit.
Another classic dry but this time from our friends in Belfast. Jawbox is a small batch distillery just outside Belfast in a vast 16th-century country estate. They use time-honoured methods and triple distill their gin in traditional copper stills with various botanicals as well as local Black Mountain heather. The end product? Light notes of juniper and citrus that are clean on the nose and the palette. The freshness of this gin finished off with the slight hint of pepperiness thanks to the addition of the hillside heather.
Serve with: Ginger ale and a wedge of lime! The original Belfast serve.
Also worth a try is their pineapple & ginger gin liqueur! Which you can find here
Dyfi Pollination Gin
I had to include a Welsh gin, didn’t I? This family-owned distillery began production in 2016 and has already been awarded the ‘BEST UK GIN’ title at the Great Britain Food Awards. Dyfi Pollination Gin is everything you would imagine a Welsh inspired gin would be – a grassy and fresh taste with hints of wildflowers, fruits, and conifer tips. This gin not only tastes wonderful but is wonderfully eco-friendly, its distilled using botanicals foraged from the Dyfi Biosphere (A UNESCO site), the Snowdon foothills and some of the other surrounding areas.
Serve with: Fever Tree light tonic, torn mint leaves, juniper berries, and lemon peel.
For the Cardiff/South Wales based amongst you, try some of these incredible venues for a fantastic range of our favourite modern-day tipple. Just don’t go starting your own gin craze…
Gin & Juice – Castle Arcade, Cardiff
Chapel 1877 – Churchill Way, Cardiff
Gin 64 – Penarth
Pennyroyal – High Street, Cardiff
Hogarth’s – Newport & Swansea